The Grocery landscape has been facing many challenges over the past 5-10 years. From pre-existing conditions, such as digitalisation and e-commerce, to the COVID-19 crisis and a crowded market, customers have a lot of alternatives to choose from when a brand doesn't meet their expectations.
The DIY landscape has been facing many challenges over the past 5-10 years. From pre-existing conditions, such as digitalisation and e-commerce, to the COVID-19 crisis and a crowded market, customers have a lot of alternatives to choose from when a brand doesn't meet their expectations.
If your business has survived COVID-19 and the ‘Death of the High Street’ - what’s your next move to ensure further success?
Times have changed, and customer strategies that once worked to overcome past challenges won’t cut it in today’s world as we enter a realm of higher demand for digitalisation, brand convenience and customer frugality.
We can be temporarily blinded by shiny new technology solutions or stymied by systemic risks like the pandemic or economic woes, but in the end, leading the organization to customer obsession requires seeing past these distractions to one goal: to obsessively create and deliver increasing value to customers.
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