EMBRACE - The Power of Local
A publication containing practical insights from retail experts on why local is the future of grocery
Having kept us fed and safe so brilliantly during the pandemic, our supermarkets and their teams are again battling a fresh wave of challenges from the current supply chain and cost of living crises. So how can the Power of Local help?
We've created EMBRACE to help you understand and unpack the power of local. Defining what 'local' is, why it's so important, and how even the most prominent national and global grocery brands use it to serve their customers and communities.
In this edition, we hear from:
Peter Cross (Former CX Director of John Lewis and Waitrose) on why local context and relevance within a community has never been so important.- John Ryan (European Editor of VMSD) on what he believes are the best convenience formats serving the global communities.
- Andrew Busby (from Retail Reflections & Forbes) on why grocers wherever they are located, are going to need focus on the core values of retailing.
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